KIT Coaching emerged from a conviction that the coaching profession needed an ethical process — not more ethical documents.
The distinction matters. Documents can be signed without being understood. Processes must be lived.
Supervision as the ethical anchor
Every active KIT Coach must be in regular supervision. Supervision is not a quality upgrade. It is the mechanism by which the coach becomes aware of what they cannot see in themselves — the projections, the countertransference, the patterns that inevitably arise in close professional relationships.
Carroll (2014) describes supervision as "the cornerstone of ethical practice" precisely because it creates a space where the coach can examine their own blind spots with the help of someone outside the client relationship. Without this, even a well-intentioned coach operates without a mirror.
KIT supervision is free in one specific sense: the client chooses their supervisor. KIT does not maintain an approved list of supervisors. A supervisor with a background in psychotherapy, organisational development, or another coaching tradition is equally valid — provided they can hold a reflective space for the coach.
KIT supervision is not free in another sense: the client — the person being coached — has the right to know who the coach's supervisor is. This is not negotiable. It is the client's guarantee that there is an ethical structure surrounding the work being done with them.
Transparency over credentialism
KIT does not require coaches to accumulate hours, renew credentials, or pass refresher examinations. A professional who has completed rigorous training and maintains active supervision does not need to prove themselves again through a commercial certification cycle.
What clients need is not a coach with more letters after their name. They need a coach who:
- Works within a clear ethical framework
- Is in supervision
- Is transparent about that supervision
- Can account for their practice
Research References
Carroll, M. (2014). Effective Supervision for the Helping Professions (2nd ed.). Sage.
Bachkirova, T., Cox, E., & Clutterbuck, D. (Eds.) (2018). The Complete Handbook of Coaching (3rd ed.). Sage.